INFINITI started the New Year with strong momentum, achieving the best January sales month in its history. This follows a record-breaking 2016 sales year of more than 230,000 vehicles, and the debut of INFINITI's QX50 concept crossover at the Detroit Motor Show last month.
INFINITI Motor Company, Ltd. and Nest, a leading venture capital firm and innovation partner, have announced the launch of "INFINITI LAB, Smart Mobility" in Singapore, a unique program created to give founders the opportunity to achieve validation of their business over the course of eight weeks. Applications are open until February 12, 2017 and the program will culminate in June 2017.
INFINITI is once again sponsoring the "INFINITI Coaches' Charity Challenge" as part of its partnership with the National Association of Basketball Coaches (NABC), the NCAA® and ESPN. Now in its seventh year, the program consists of 48 NCAA® Division I men's basketball coaches competing for fan votes in a four-round contest that raises money for charities of the coaches' choice.
INFINITI achieved record sales in 2016 based on its product offensive, which continues next week when it reveals a new SUV concept at the North American International Auto Show in Detroit, Michigan. INFINITI sold over 230,000 vehicles in 2016, a 7 percent increase from the prior year. In December alone, INFINITI sold 27,200 vehicles, an 18 percent increase versus the prior year.
INFINITI Middle East, in collaboration with Emotiv Inc., has announced the launch of an innovative new study where INFINITI will seek to identify and measure the level of human excitement unleashed when individuals get behind the wheel of the recently launched INFINITI Q50 Red Sport 400.
INFINITI opened its first Brand Experience Center today at Sanlitun,Chaoyang District, Beijing. The INFINITI Brand Experience Center is the first of its kind in China, showcasing INFINITI's design aesthetics and innovative technologies all within a premium lifestyle space. The INFINITI Brand Experience Centre serves as a platform for customers to enjoy an interactive experience of INFINITI's unique brand as well as exploring product, technology and service innovations.
INFINITI believes moving forward means making room for the new. So with respect to time-honored holiday traditions passed down through generations, the brand is empowering drivers to start their own legacy. This season of giving, INFINITI is partnering with the Arbor Day Foundation to plant 35,000 new trees on behalf of our drivers.
INFINITI, in partnership with Hong Kong-based Venture Capital firm Nest, recently concluded the 12-week "INFINITI Accelerator 2.0" program with an Investor Demo Day held at the INFINITI LAB, a co-working space on the first floor of the brand's flagship showroom in Hong Kong.
INFINITI achieved the best September sales month in its 27-year history. Total sales of more than 19,900 were up 12 percent versus September last year. For the first three quarters of the year, INFINITI sold more than 164,600 vehicles, an increase of 7 percent compared to the same time last year. This also marks an all-time record for the company.